IDEA

The development of a new visual identity for the Lublin Opera aims to refresh the cultural institution's image and increase its recognition among audiences. 

KEY VISUAL

The new visual identity is intended to better reflect the opera's unique character, creativity, and artistic values, and to encourage new audiences to participate in cultural events. 

The graphic language was directly inspired by simple shapes. Font I chose, colors, and decoration elements creating a harmony of opera visual identity.

SOLUTION

Through the careful composition of visual elements, the project aims to attract the attention and interest of both regulars and potential new opera lovers, thus supporting the development and promotion of musical culture in the region.